Pandora Opens Vietnam Factory, Expanding Jewellery Production
Pandora has opened its first jewellery manufacturing site outside Thailand in Ho Chi Minh City. Here is what the $150 million investment could mean for production capacity, skilled work and Vietnam’s role in global supply chains.
Kelvin Ngo ·
Pandora’s Vietnam facility has opened
Pandora opened its new jewellery-crafting facility in Ho Chi Minh City on 1 October 2026. The company says the opening ceremony marked the crafting of its first piece of jewellery in Vietnam. It is Pandora’s first production site outside Thailand and its fourth facility globally.
The project is a US$150 million investment in Vietnam-Singapore Industrial Park III, in the northern part of Ho Chi Minh City. Pandora describes the site as the world’s largest fine-jewellery crafting facility.
A significant increase in planned capacity
At full production, the facility is designed to make up to 60 million jewellery pieces a year. Pandora says that would increase its global manufacturing capacity by about 50%. This is the site’s stated maximum capacity—not a claim that it is already producing that volume.
Pandora also says the facility is expected to create up to 7,000 local jobs when fully operational. That figure refers to the eventual full-scale operation, not necessarily current openings or immediate hiring. The company says craftspeople will receive specialised training through a crafting academy, with knowledge-sharing between its Vietnam and Thailand teams.
What the expansion may mean for talent and supply chains
For Vietnam, the new facility adds another large international manufacturing operation to the country’s industrial base. For Pandora, it expands production beyond Thailand and gives the company a larger manufacturing footprint to support future growth.
The hiring figure is best read as a long-term workforce target. A factory ramp-up of this scale typically calls for a mix of operational, technical, quality, supply-chain and people-development capabilities. Those are areas to watch—not a list of vacancies announced in Pandora’s opening release.
Pandora says the facility will operate on renewable electricity, use 100% recycled silver and gold, and has achieved LEED Gold certification. These are company-reported commitments and certification details; they do not by themselves establish the factory’s actual output or employment level today.
The practical story is the gap between planned capacity and full operation. As production ramps up, the number of roles, skill requirements and output will become clearer. For candidates and employers, the next useful indicators will be the pace of hiring, the training programme and how quickly the Vietnam site takes on production.
Sources
Image note: The workshop image is AI-generated for testing and illustration. It is not a photograph or depiction of Pandora’s actual facility.