Kelvin Ngo

Go-to-Market & M&A Advisory

Scale into new markets. Exit or acquire with confidence.

Go-to-market strategy and M&A advisory from an operator who has built consumer brands, sat on the Chairman's Executive Team of Vietnam's largest conglomerate, and personally curated a 25,000-contact network across Vietnam, Hong Kong, and Asia Pacific.

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Go-to-Market Advisory

  • Vietnam and Hong Kong market entry strategy — regulatory, cultural, and commercial roadmap
  • Local partner and distributor identification — sourced directly from Kelvin's personal network
  • Executive hiring plan for market entry — country manager, sales lead, or local leadership team

M&A Advisory

  • Buy-side — identifying acquisition targets in Vietnam across sectors Kelvin has direct operating or placement experience in
  • Sell-side — positioning a Vietnamese business for acquisition by regional or international buyers
  • Executive continuity planning — ensuring key leadership stays through and after a transaction

Who This Is For

Four situations. One advisor.

  • International companies entering Vietnam or Hong Kong for the first time
  • PE funds and strategic acquirers evaluating a Vietnamese target
  • Vietnamese founders preparing their company for a regional or international exit
  • Corporates expanding from Vietnam into Hong Kong, Singapore, or wider APAC

Advisors theorize. Operators know.

  • Built and ran two consumer ventures — Laika Cafe and Hairwaii — understands founder pressure, not just theory.
  • Spent nearly 10 years inside Vietnam's largest private conglomerate, Vingroup, rising to the Chairman's Executive Team — understands enterprise decision-making from the inside.
  • Active angel investor and board member across three portfolio companies — sees market entry and scaling problems from the investor seat too.
  • Currently building three workforce platforms simultaneously (Pharaon, 123Work, Onstage) — live, current experience navigating multi-market go-to-market in real time.
  • 25,000+ personal relationships across Vietnam, Hong Kong, and Asia Pacific — the network IS the go-to-market channel, not a slide in a deck.

Four ways to engage.

“If you're entering Vietnam, exiting a Vietnamese business, or acquiring one — the difference between a good outcome and a great one is usually one relationship you didn't know you needed. That's what this is for.”

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